/ / Ancestral Protein Bar, by PRIMA

Ancestral Protein Bar, by PRIMA

Contains added sugars

Each bar has 21g of protein from grass-fed collagen and whey. It contains 12g of added sugar per bar, plus milk and egg.

Seed-oil freeNo artificial dyesNo artificial flavorsNo natural flavorsNo synthetic preservativesNo added nitritesNo phosphatesNo gums or thickenersContains dairyContains eggs
$27.99 lowest price at Natural Health Co.
Price and stock checked Oct 30, 2026
Key nutrition facts
240caloriesPer serving · 1 Bar
Protein
21g▲
Fiber
1g▼
Added sugar
12g▼
Sodium
280mg▼
Saturated fat
6g▼
▲ raises the score · ▼ lowers it · From the product page
Ingredients: Grass-fed bovine collagen peptides, grass-fed whey protein concentrate, organic coconut nectar, grass-fed beef tallow, vanilla bean paste, organic coconut, organic coconut sugar, chocolate liquor, dates, cocoa butter, egg yolk, organic raw honey, organic vanilla extract, sea salt
70 / 100
Good Scored automatically
Weighted as snacks, sweets, dessertsMedium confidence · Scored on 9 of 11 inputs, 3 claims verified
Nutrition · counts 30%51
Ingredients · counts 30%100
Processing · counts 25%55
Sourcing · counts 5%75
Transparency · counts 10%75
Why it scores 70
Nutrition 51 · Compared with other snacks and sweets: more protein (21 g), more sodium (280 mg); 12 g added sugar per 1 Bar (weight not printed, so estimated from its 240 calories; 35% of them from protein)
Ingredients 100 · 14 ingredients; no added sugar, seed oils, dyes or flagged additives
Processing 55 · Protein blend and multiple sweeteners make this a formulated bar
Sourcing 75 · Grass-fed protein and organic ingredients are stated
Transparency 75 · Complete ingredient list with grass-fed and organic claims
12 g added sugar
Evidence behind the Ingredients deductionsNone: no added sugar, seed oils, dyes, sweeteners or flagged additives were found.
Scored Oct 25, 2026 · Scoring guide v3.1 · Updated Oct 20, 2026 · See what changed

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Ingredients
Grass-fed bovine collagen peptides Grass-fed whey protein concentrate Organic coconut nectar Grass-fed beef tallow Vanilla bean paste Organic coconut Organic coconut sugar Chocolate liquor Dates Cocoa butter Egg yolk Organic raw honey Organic vanilla extract Sea salt
14 ingredients 2 to watch
Sourcing

PRIMA Ancestral Protein Bar 21g of protein from grass-fed animal protein Ten whole-food ingredients. Nothing you can't pronounce. No seed oils. No sugar alcohols. No synthetic anything. Fuel from Nature. Not a Chemistry Lab. PRIMA is made with nature's most nutrient-dense ingredients. All-organic and all-natural to keep you going.* Now With 21g of Protein - So You Don't Have to Choose Between High Protein and High-Quality Ingredients PRIMA supports your strength, energy, and mental clarity so you can show up as your best self for the people you love.* *These statements have not been evaluate

Additives2 additives · 2 limited risk
Added sugarSugarLimited risk
Added sugar; the WHO and the US Dietary Guidelines advise keeping added sugars under 10% of daily calories.
Honey or maple syrupSugarLimited risk
A less refined sweetener, but it still counts as added sugar in US and WHO guidance.
Matched from the ingredient list. Risk levels summarise findings from EFSA, the FDA, IARC and published studies; they explain a concern, not a diagnosis.

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