/ / Rainbow Softies

Rainbow Softies

Contains vanilla flavour

These soft sprinkles use vegetable and superfood colors rather than artificial dyes. They contain palm kernel oil, corn starch and vanilla flavour.

Seed-oil freeNo added sugarNo artificial dyesNo artificial flavorsNo natural flavorsNo synthetic preservativesNo added nitritesNo phosphatesContains corn
$7.99 5 oz · lowest price at Pure Food
Price and stock checked Oct 30, 2026
Key nutrition facts
90caloriesPer serving · 20g
Protein
0g▼
Fiber
0g▼
Added sugar
0g
Sodium
0mg▲
Saturated fat
2g▼
▲ raises the score · ▼ lowers it · From the product label
Ingredients: Palm Kernel Oil, Corn Starch, Water, Sunflower Lecithin, Vanilla Flavour, Gum Arabic, Carnauba Wax, coloured with Beet Red, Spirulina, Turmeric, Annatto and Vegetable Juice
65 / 100
Fair Scored automatically
Weighted as snacks, sweets, dessertsHigh confidence · Scored on 10 of 11 inputs, 1 claim verified
Nutrition · counts 30%72
Ingredients · counts 30%90
Processing · counts 25%30
Sourcing · counts 5%50
Transparency · counts 10%65
Why it scores 65
Nutrition 72 · Compared with other snacks and sweets: less sodium (0 mg), less fiber (0 g), less protein (0 g); no added sugar per 20g
Ingredients 90 · Corn starch (refined starch, −6); Annatto (additive, −4); no dyes or artificial sweeteners
Processing 30 · Formulated sprinkles with palm kernel oil, starch, lecithin and gum
Sourcing 50 · Natural coloring is stated, but ingredient origins are not
Transparency 65 · Complete ingredient list and a specific natural-coloring claim
Palm kernel oil
Gum arabic
Evidence behind the Ingredients deductions
Strong evidence−6 for corn starch
Varies by additive−4 for annatto
Scored Oct 20, 2026 · Scoring guide v3.1 · Updated Oct 20, 2026 · See what changed

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Ingredients
Palm Kernel Oil Corn Starch Water Sunflower Lecithin Vanilla Flavour Gum Arabic Carnauba Wax Coloured with Beet Red Spirulina Turmeric Annatto and Vegetable Juice
11 ingredients 4 to watch
Sourcing

Origin not disclosed on the product page.

Additives4 additives · 2 limited risk
Annatto (E160b)ColourLimited risk
Plant-based colour from achiote seeds; generally safe, but can occasionally cause allergic reactions.
Palm oilFatLimited risk
High in saturated fat, and refining can form contaminants (glycidyl esters) that EFSA flagged in 2016.
Gum arabic (acacia) (E414)ThickenerNo risk
A natural tree-sap fibre; EFSA found no safety concern in 2017.
Lecithin (E322)EmulsifierNo risk
From soy or sunflower; a natural emulsifier EFSA considers safe.
Matched from the ingredient list. Risk levels summarise findings from EFSA, the FDA, IARC and published studies; they explain a concern, not a diagnosis.

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